Every entry below is a real change that went live on the date shown. No roadmap promises — only what shipped.
July 19, 2026
A rebuilt homepage and a much deeper sample dossier
The sample dossier now shows the whole workup — score breakdown by component, owner and title, the value band with its repair basis, public-record flags, the offer ledger line by line, the comparable sales the value came from, and what to do next. Click any pin on the map to open one.
Aerial footage in the hero, with the navigation and login moved into their own bar above it so headings are never fighting the photo. The page now fills a wide screen instead of sitting in a narrow column.
Report pricing is quoted per request. Ten report types are listed, each scoped and priced before any work starts — you get a fixed number and a turnaround, and no subscription is required. Five new ones: distress and title-risk signals, owner and entity research, farm area build-out, an auction watchlist, and rental/hold analysis.
Markets are grouped by metro with the cities under each one, so you can see exactly which submarkets a county covers.
Every data source is named on the methodology page — which appraiser, which department, which agency — so any figure can be checked against the office that publishes it.
The hero footage no longer downloads on phones, slow connections, or for anyone who has asked for reduced motion.
July 19, 2026
Equity flags, automatic listing checks, and a faster portal
Foreclosure auction calendars — 814 scheduled sales across Miami-Dade, Broward, Lee and Polk from the counties’ official auction sites, with judgment amounts, addresses and dates. A collapsible panel on every county’s lead board.
Modeled equity chips on Miami and Polk leads — HIGH (~70%+) and LOW (<30%) equity flags from recorded sale history, clearly labeled as modeled estimates. Chase the free-and-clear estates; skip the underwater ones.
Automatic MLS listing check — bring a free RentCast key and the letter picker flags LISTED properties (price + days on market) before you spend postage. No key? Manual check links on every row.
Sort & filters on every county's lead board — sort by county value, sale band, years held, or sqft; one click hides Wall Street portfolio owners (244 in Broward alone) or shows only band-priced leads.
Crime chips rebuilt from FDLE agency data — every city PD in all six counties, banded on violent crime. A chip only shows when the city's own department reports its own numbers.
Portal loads faster — data files no longer block first paint.
Fixed: listing links now include the ZIP (Homestead-area links previously resolved to the wrong city), Lake County letters un-blocked (119 of 120 mailable), land-only parcels no longer show house-price bands.
July 18, 2026
Sale bands, mailing addresses, and honest letters
ZIP sale bands for Broward, Lee, Collier, Polk and Lake — a price range per ZIP built from 30,721 recorded arm's-length sales (shown as a range, never called an appraisal).
Sqft & year built joined onto all 2,666 non-Miami leads from the state tax roll.
Owner mailing streets baked for 2,394 of 2,397 Miami properties — letters no longer depend on a live county lookup.
Tiered letters — Miami letters can quote a real computed offer (only on comp-verified deals with a scoped repair); band counties quote the recorded-sales range; everywhere else, no number at all.
Your letters, your name — subscribers set their own name and phone once; letters and letterhead merge with your identity.
FEMA flood zone on lead detail — live from the National Flood Hazard Layer, with the insurance implication spelled out.
July 17, 2026
Refresh dates you can see
Every county banner now shows its refresh date — the quiet proof the data is moving.
The nightly refresh pipeline was rebuilt to survive the state data host's rate limits (its cooldowns are longer than most tools' patience — ours now waits them out).
Prospect tooling, week-one playbook, and the marketing kit shipped alongside.